The Internet is a great place for anyone to make good money. However, one needs to generate traffic which will make it possible to make sales. The greatest source of traffic is actually search engines. If you are good at SEO, you will not have a hard time succeeding. You need a variety of webmaster tools for your marketing strategy. They include:
- Google Banned Checker Sometimes you check up your site only to find that it’s not in the search results! This often happens when the data centers are getting updated. It doesn’t mean that your site has been displaced. Use the Google banner checker to ascertain that your site is still on the search engine’s list. This tool can also be used to check the status of a website you are interested in buying beforehand.
- Use multiple keyword checkers An easy way of checking how all the keywords in your website are rated at a go is by using the multiple keyword checker. This is faster than checking one keyword after the other. With only one click, this tool will display the rankings of all the pages you’ve entered.
- No Follow Order This is the tool you use to check that your links are on “DoFollow”, which is where they should always be and not on “NoFollow”. Using the above tools and any others available greatly helps improve search engine ranking for any site. They are not only fun to use but also user-friendly.
- Reciprocal Link Checker Link building is very crucial to effective SEO. An easy way of building back links is through reciprocal linking, which is the exchange of links with other webmasters. Not all webmasters you exchange links with will keep your link in their site however, as some of them remove it soon after you exchange links. The more the exchanges you make, the harder it becomes to keep track of the number of reciprocal links you have. This tool enables you to check how many reciprocal links you have and their status with one click.
- Internal Page Rank The internal pages of a website are often ignored as more attention is given to the home page, yet they are one way of generating more traffic to the site. Include back links in these pages instead of focusing on the home page only. Check the ranking of the internal pages using the page rank. By viewing the rank of each page, you can assess how well your site is doing on the search engines.
- Keyword Density Check This is the most important SEO tool on the internet. It is also the oldest. It’s used to check the density of the keywords used on each page. It helps you keep a balance so that you do not over-use the keywords or use too little. It’s common for most people to use a density of up to 20%, which is too high. A 3% rate or less per keyword is recommended. You may suffer penalties from search engines for overusing keywords.
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